Scott KaplanOct 31, 20202 minApple Search Ads Certification Now AvailableThis month Apple released certification for Apple Search Ads (ASA) advanced. This is great news as it demonstrates Apple’s commitment to...
Scott KaplanSep 12, 20203 minA Deeper Look into Apple Search Ads Impression Share ReportsAs I mentioned in the post Search Marketers Rejoice! Impression Share Available for Apple Search Ads, Apple Search Ads (ASA) now includes...
Scott KaplanAug 30, 20201 minImpression Share Now Available for Apple Search AdsGreat news! Apple Search Ads is now including Impression Share metrics in the custom reports section. Impression Share reflects the...